AI Insights · Timothy · July 2025
Top Personal Finance Apps in Italy: Q2 2025 Performance Review
Explore the performance of the top 5 personal finance apps in Italy during Q2 2025, with insights into downloads, revenue, and active user trends.
In Q2 2025, the top personal finance apps in Italy saw varied performance across downloads, revenue, and active users. Here's a closer look at how these apps fared in the market, based on data from Sensor Tower.
Wallet - Daily Budget & Profit by BudgetBakers s.r.o. experienced an increase in weekly downloads, peaking at approximately 2.7K in late April and early June. The app's weekly revenue fluctuated, reaching around $2.2K at the end of June. Active users showed growth, climbing from 57.4K to over 63K by mid-June, before settling at 60.2K at quarter's end.
Splitwise saw a notable rise in weekly downloads, with numbers reaching 19K in late April. Revenue varied slightly, achieving $2.2K in late April. Active users increased from 586.6K at the start of the quarter to 701.5K by the end.
Monefy: Money Tracker by Reflective Technologies ApS showed a steady download rate, with a slight increase to 1.6K in late April and early June. Revenue remained stable, fluctuating around $1K throughout the quarter, while active users gradually declined from 29.7K to 22.3K.
Spendee Budget App & Planner from Cleevio s.r.o. had consistent weekly downloads, peaking at 922 in mid-May. Revenue showed a modest rise, reaching $1.1K in early June. Active users increased slightly towards the end of the quarter, reaching 6.3K.
Money Pro: Personal Finance AR by iBear LLC had minimal fluctuations in downloads and active users, with revenue peaking at $1K in late May.
For more insights and detailed data, visit Sensor Tower.
